REX Airlines (ASX:REX) share price flies as promotional fares go on sale

The Regional Express Holdings Ltd (ASX: REX) share price is soaring today on news the airline will start its Sydney-Melbourne route in March 2021, with promotional fares going on sale starting today. 

At the time of writing, the Rex share price has risen 3.25% to $1.595.

Rex opens up Golden Triangle route

Rex announced yesterday that its first 3 Boeing 737-800s would take off between Sydney and Melbourne on 1 March 2021.

To celebrate the launch of that route, the company is offering 100,000 promotional fares, available today. The special fare price for the Sydney-Melbourne service will start at $79 from 2 December 2020, for travel within 12 months.

The regional airline is also expanding its service to include Brisbane, taking on…