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Nike facing new boycott over Japanese anti bullying campaign – NEWS.com.au

Nike facing new boycott over Japanese anti bullying campaign

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Nike is facing new calls for a boycott after it released a controversial anti bullying advert addressing discrimination in Japan with some critics accusing the company of wading into politics for profit.Some have called the ad “amazing” saying it “cuts into the issue” faced by minorities living in Japan. But the two-minute ad has also faced severe backlash, with critics accusing the company of creating a “false impression of Japan” to try and sell running shoes.
The two minute ad follows the “real-life…

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