Lexus Encore Platinum: Rewards program to boost appeal – NEWS.com.au

Lexus has armed itself with a new weapon to take on the German luxury establishment, offering owners the opportunity to drive a Lexus of their choice when travelling interstate on holiday.The airline-style “Encore Platinum” rewards scheme encourages customers to indulge in the good life.
It is standard on all RC F, GS F, LX, LC and LS models and will be backdated to any vehicles purchased after January 1 this year. That makes it an exclusive club, as it requires a minimum spend of $150,000 on a…

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