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Google Trends shows value-seeking Aussies keep searching for Kmart, Bunnings – NEWS.com.au
Google Trends shows value-seeking Aussies keep searching for Kmart, Bunnings

Kmart continues to be a favourite among Aussies searching retailers online, new data shows, as chasing value stays front of mind. Macquarie researched Google Trends and found the Wesfarmers-owned budget department store maintained leadership in digital interest, followed by Woolworths-owned Big W.
On the hardware front, Wesfarmers is also winning, with Bunnings the clear standout along with Metcash-owned Mitre 10.
“Wesfarmers has seen favourable momentum in Bunnings and Kmart for online search activity…
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