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Bubs on front foot to avoid China trade backlash – The Australian Financial Review
The China aggression on barley and wine hasn’t yet made it to infant formula, and Bubs Australia is having a foot in both camps with a local China deal.
“It helps to mitigate some of the risk,” Ms Carr said.
She also said since the advent of COVID-19 there had been a shift in many industries back towards local manufacturing. Global groups such as Nestle had done similar deals in the China market in the past months.
“We are seeing a change in sentiment. There is consumer pride in local manufacturing,” she said.
“This way, we believe the Chinese consumer will be getting the best of both worlds.”
Bubs, which last month announced a move into …
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