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Why new Mazda BT-50 2021 won’t suffer same fate as Mercedes-Benz X-Class despite premium push – CarsGuide
Mazda’s impressive-looking new ute will have tough underpinnings and a premium look – but how will it be different from the ill-fated Mercedes-Benz X-Class which attempted something similar?
Theres no question Mazdas new Isuzu D-Max-based BT-50 is a premium-looking product.
It fits with Mazdas more upmarket push, wearing many of its signature Kodo design elements inside and out, forgoing a rugged utilitarian appeal for something more swish.
Thats all well and good, but one notable carmaker tried something similar in recent years, to well-publicised failure: Mercedes-Benz with its Navara-based X-Class.
At the Australian launch of Mazdas new SkyActiv-X engine, we asked the brands m…
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