Woolgrowers say they are accountable and consumers can have trust in Australian wool

The wool industry has launched a campaign to convince consumers that wool is a sustainable product, and the industry is accountable.

The industry has been under scrutiny from animal welfare groups over some animal husbandry practices, and there is a growing trend by consumers to know more about where products came from and the sustainability of the industries such as wool.

But woolgrower and industry leader Edward Storey is angry.

“I will not be lectured on sustainability by people who live in cities.”

The Yass woolgrower and president of WoolProducers has dealt…