Business
How Aldi plans to disrupt many ASX retail shares
There is talk that Aldi is developing a plan to disrupt many ASX retail shares.
A few years ago there was commentary that Aldi was going to continue to hurting supermarket businesses Coles Group Ltd (ASX: COL) and Woolworths Group Ltd (ASX: WOW).
Our local food retailers were finding it tough – Aldi was expanding its number of stores and the lower prices made Coles and Woolworths think they had to compete on price too.
But then Woolworths brought in a new CEO and concentrated on other things that consumers wanted like store locations, convenience options inside the supermarket, a greater range of products and online delivery. It didn’t have to just be about the lowest price.
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