General
Valentine’s Day heartbreak possible for people wanting red roses, growers warn
Every year, in the lead up to February 14, the flower industry prepares a flurry of orders as red rose sales surge.
But this Valentine’s Day wholesalers and farmers have warned they will not be able to meet the demand because the pandemic has hit supplies from local growers and overseas imports.
Key points:
- Wholesalers, growers say red roses will be in short supply this Valentine’s Day
- Some farmers in Victoria say the cooler summer temperatures have led to a late bloom
- Demand for red flowers also remains high due to the timing of the Lunar New Year
On a farm north of Ballarat in Victoria, Kristy Tippett tends to 13,000 rose bushes and over the past year has found new avenues for her business.
As the demand for roses required for weddings…
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