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Regardless of where we sit on the political spectrum, we can all appreciate a good meme. The latest humorous trend comes from a cozy Senator Bernie Sanders donning a pair of homemade mittens at Joe Biden’s inauguration last week. The image of the former United States democratic presidential candidate resonated with people globally, as a ‘vibe’.

Sure enough, the candid image was translated to a meme phenomenon – with Bernie finding himself photoshopped into an endless number of locations, historical events, and just plain odd places – all for a bit of a well-needed laugh.

Where the memes flow, the money goes

It’s no surprise that the Bernie meme and his mittens have become merchandisable. The original mittens worn by Mr…



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