The Pointsbet (ASX:PBH) share price is up 10% this year

The Pointsbet Holdings Ltd (ASX: PBH) share price has finally made some headway. At the time of writing, PointsBet shares are trading hands for $12.98 per share, putting them up almost 10% this year and teasing their previous record closing price of $13.28 on 2 September 2020. 

Much of these year-to-date gains occurred yesterday, after Pointsbet announced it had entered into a multi-year partnership to be the official gaming partner of the Detroit Red Wings (hockey) and Little Caesars Arena. The strategic deal includes a brand new Pointsbet sports bar coming to Little Caesars and signage during Detroit Red Wings’ games this upcoming season.

Pointsbet share price finally going somewhere 

Before yesterday’s announcement, the…