Black Friday records to fall as consumers start Xmas shopping early – The Australian Financial Review

Kepler’s David Gordon expects like-for-like brick and mortar sales to rise more than 20 per cent over the Black Friday period this year, given pent-up demand and the fact that Australian shoppers have an extra $60 billion to spend that otherwise would have been spent on overseas travel.
Online sales growth over the cyber sales period is expected to be even stronger, given the shift to e-commerce during the pandemic, which has lifted online spending so far this year by more than 60 per cent year-on-year….

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