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YouTube Launches TikTok Competitor in India – Billboard

YouTube Shorts allows users to record and upload 15-second videos straight from their mobile phones.

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YouTube is entering the race to usurp TikTok’s dominance in the short-form video space with YouTube Shorts, a new tool that will allow users to record and upload 15-second videos straight from their mobile phones.
This week, YouTube will launch an early beta of Shorts in India, which in late June banned TikTok and dozens of other Chinese-owned apps, citing security concerns. Since the ban, the popularity of TikTok competitor Triller exploded in India, surging to No. 1 on Apple’s App Store in th…

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