Woolworths and Coles Are Selling $20 Lobsters Nationwide in the Lead-Up to Christmas – Concrete Playground

Many families’ budget for Christmas lunch doesn’t factor in lobster. Enjoying a $40 crustacean around the Christmas table feels like an activity reserved for households with large end-of-year bonuses. Woolworths and Coles, however, have both made this a more affordable reality in 2020, dropping the prices of their Western Australian rock lobsters to just $20 a pop nationwide.

On Friday, December 11, both supermarket giants announced the reduction in price of the luxury seafood item by 50 percent, down from $40 this time last year. Woolworths reportedly has purchased five times as many lobsters as it did last year, with the company sighting recent restrictions on seafood exports from Australia as a reason the company has reduced the…