Technology
What is going on with Toyota’s pricing? Will the Yaris GR’s first-in-best-dressed policy backfire? – CarsGuide
If you’ve been following the Toyota story recently, you’ll have noticed the brand’s pricing is largely heading in one direction – and that direction is up.
If youve been following the Toyota story recently, youll have noticed the brands pricing is largely heading in one direction – and that direction is up.
From the new Toyota HiLux (prices increased by up to $3160), to the all-new Yaris (a price jump of almost $7000 for the cheapest model), to the re-priced RAV4, LandCruiser and Corolla – all of which have also increased this year, albeit by smaller amounts.
Toyota insists that, at least in the case of the Yaris, its not a move to reposition the vehicle…
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