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What can COVID-19 teach us about behavioural change in the enterprise? – Diginomica

The COVID-19 pandemic has been a mass exercise in convincing the public to change their behaviour. What can this teach us about change management in the enterprise?…

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It goes without saying that the COVID-19 has forced behavioural change on a scale that hasn’t been seen in decades. From limiting social contacts to remote working, the novel Coronavirus has likely permanently shifted the way we operate as a society for years to come. However, despite the introduction of effective vaccines, the threat of the virus is still very much present and governments are beginning to reflect on how they can continue to convince people to abide by rules to keep it…

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