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Virtual CES Was As Surreal As We All Suspected It Would Be – WIRED

Should it have happened at all?

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But the heart and soul of CES isnt the smooth-talking prognosticators or the journalists who follow them. Its the tech makers who make the show special, and an all-virtual CES wasnt necessarily good for them. The smaller brands were probably the ones who suffered the most this year, says Carolina Milanesi, an analyst and founder of The Heart of Tech research firm. Because unless you were given a designated place or experience on the website, it was just a long list of names.
Milanesi shared an observation…

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