Technology
Twitch adds new ‘Brand Safety Score’ rating for streamers: What does it mean? – Dexerto
Twitch has introduced a new Brand Safety Score for streamers, which will judge the suitability of their content for advertisers.
Twitch has reportedly added a new Brand Safety Score system to rate all streamers for their content and community, which could affect advertising opportunities.
Such a system is already in place on YouTube, where channels and videos are either monetized or demonetized depending on the content.
It appears that Twitch is now taking a similar approach with livestreamed content. This is according to new strings uncovered in the platform’s API.
The system will apparently rate “how brand-friendly every…
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