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Too Bad Zuck: Just 4% of U.S. iPhone Users Let Apps Track Them After iOS Update – Gizmodo Australia

Apple recently rolled out its highly anticipated App Tracking Transparency feature with iOS 14.5, which lets users decide whether apps track their activity for…

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Apple recently rolled out its highly anticipated App Tracking Transparency feature with iOS 14.5, which lets users decide whether apps track their activity for targeted advertising. Overwhelmingly, users seem happy to leave app tracking disabled. Just 4% of iPhone users in the U.S. have agreed to app tracking after updating their device, according to the latest data from Verizon-owned analytics firm Flurry.
Worldwide, that figure jumps to 12%, a healthy increase but one that still doesnt spell great…

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