Business
Three things Qantas and Virgin can learn from Air Canada’s Aeroplan – Executive Traveller
Aussie travellers may wish elements of Air Canada’s Aeroplan revamp would arrive at Qantas and Virgin’s Velocity Frequent Flyer.
Qantas and Virgin Australia count around 23 million members in their respective loyalty programs: and while plenty of people belong to both schemes, there’s constant competition between the airlines to win the hearts and wallets of frequent flyers.
It’s instructive, then, to look at what innovations can be borrowed and adapted from the rewards programs of other airlines around the world.
After all, Qantas never shies away from ‘enhancing” its frequent flyer program, and the resurrected Virgin…
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