Business
The QR code has turned COVID-19 check-ins into a golden opportunity for marketing and data companies – ABC News
Millions of Australians visiting cafes, restaurants and pubs are unwittingly entering their COVID check-in details into platforms owned by marketing companies….
Tens of thousands of small and medium Australian businesses that rushed to outsource the management of their COVID check-in obligations could find themselves snared in a looming data privacy calamity.
Key points:
- Privacy advocates have warned of “marketing surveillance” operations tied to QR code data collection
- The ABC found some companies’ privacy policies had fallen short of standards
- Cybersecurity experts called for states to adopt the New Zealand and United Kingdom QR code models
At stake are…
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