The mysterious Utah monolith disappeared, and brands like Southwest, MoonPie, and Steak-umm are making it all about themselves on Twitter – Business Insider Australia

• The metal monolith recently discovered in Utah disappeared.
• Brands like Southwest Airlines and Steak-umm used the trending story to talk about themselves.
• It’s the latest example of a trend for brands to try to join memes and get attention online, especially on Twitter.
• Visit Business Insider’s homepage for more stories.

The metal monolith discovered in a Utah desert has mysteriously disappeared, Insider reported Sunday. As corners of the Internet discuss theories and jokes about where the sculpture…

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