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The dark side of wellness: behind a Netflix series on a murky industry – The Guardian

Do trends such as essential oils and fasting live up to their promises? Netflix’s (Un)well searches for answers with believers, skeptics and scientists

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Wellness, like its signature vague branding, has a loose, unfixed meaning. It can describe the pursuit of greater stability. It can mean a $4.2tn, high-growth industry of products and services from goat yoga to health boutiques to Gwyneth Paltrows Goop jade vaginal eggs. It can indicate a never-ending burden for women the rebranding of having it all for 2010s consumer feminism. The gauzy, overused umbrella of wellness now encompasses a vast universe of practices, products and refashioned belief …

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