Technology
Qualcomm kinda spins out Snapdragon – as a brand, not a business – The Register
Marketing jargon alert: Modernized, streamlined, brand iconography and more prominent fireballs inside
LogoWatch Qualcomm has decided that its Snapdragon silicon can stand on its own as a brand.
The system-on-chip designer has explained that decision in a post that asserts Snapdragon the moniker Qualcomm uses for its SoCs has become “a leading cross-category…
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