Business
OMD wins Victorian Government’s $100m master media account – Mumbrella
The Victorian Government has awarded its master media account, worth around $100 million, to OMD, Mumbrella can reveal, ending MediaCom’s relationship with the…
The Victorian Government has awarded its master media account, worth around $100 million, to OMD, Mumbrella can reveal, ending MediaComs relationship with the significant piece of business.
The government informed OMD it had won the account on Friday, Mumbrella understands, triumphing against Group Ms MediaCom and Publicis Zenith. The Omnicom Media Group agencys appointment is effective from 1 June.
Mumbrella first revealed the significant account had gone to tender in March last year, as the state…
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