Business
Now Open: Coles Local in Sydney CBD, With a Kombucha Wall, and a Macaron and Mochi Ice-Cream Parlour – Broadsheet
It’s the first new Coles supermarket to open in the CBD in 15 years, and it’s harnessing data to target its products to local customers.
Coles has today opened another one of its snazzy Coles Local stores, this time in Sydneys CBD. Its the first new Coles supermarket to open in the CBD in 15 years and, like its compatriots in Chatswood, Manly and Rose Bay, its stocking a boutique line of products specifically for city shoppers.
Coles Local York Street has harnessed data to help the brand select around 4700 product lines for the CBD shopper. As customers enter, theyll see a wall devoted to kombucha thanks to data showing CBD customers…
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