Business
Mysterious tourism ad linked to ‘CU in the NT’ campaign directs visitors to South Australia – ABC News
A risqué campaign urging visitors to come to South Australia is setting tongues wagging after an online launch — but the state’s tourism authorities say they have…
There were lovers, and there were haters, but the gonzo “CU in the NT” tourism campaign may have just been trumped.
Key points:
- A new South Australian domestic travel ‘campaign’ was launched yesterday
- But SA tourism authorities say they have had nothing to do with it
- A trail of clues links it back to the creators of one of the more infamous branding exercises of recent times
In a snazzy press pack, a new South Australian domestic travel campaign was launched yesterday, inviting visitors to “go down…
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