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MTV’s Video Music Awards are on again. Here’s why they matter – ABC News

Often at the cutting-edge of filmmaking, music videos remain a marketing force to be reckoned with. Here is why MTV’s Video Music…

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American TV channel MTV is better known for reality shows than its music programs these days, but its Video Music Awards (VMAs) have stood the test of time since debuting in 1984.
The first VMAs ceremony was held just seven months after the Grammys introduced…

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