Entertainment
Melbourne returning to music? FM stations start bouncing back in ratings – Sydney Morning Herald
Stations like Gold, Smooth, Fox, KIIS and Nova made modest gains in GfK’s first radio survey of 2021.
Melbournes radio listeners appear to be returning to music formats after the COVID-19 pandemic last year drove record numbers of listeners to talk stations for the latest news and current affairs.
In GfKs first radio survey of 2021, a number of music-driven FM stations made modest gains overall while 3AW and ABC Radio Melbourne lost audience share across the key breakfast, morning and drive timeslots.
Melbourne radio hosts Virginia Trioli and Neil Mitchell.
Though the FM stations Gold, Smooth,…
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