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Maggie Beer Holdings in $40m e-commerce buy – The Australian Financial Review

The celebrity chef’s gourmet foods group is raising $30 million in fresh capital to help buy Hampers & Gifts Australia.

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Ms Millard said Hampers & Gifts was an established high growth, high margin, on-line business with strong cash generation. She said it would help transform Maggie Beer Holdings and move it to the next level of growth.
The company intends to expand the Maggie Beer products push online by utilising the Hampers & Gifts business.
Maggie Beer Holdings founder and director Maggie Beer said on Tuesday that Hampers & Gifts was the perfect business for us to partner with to accelerate the drive to sell direct…

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