Health
Lottery tickets or cash: experts say Australians need incentives to get Covid vaccine – The Guardian
Health and advertising professionals are urging a carrot and stick approach to boost uptake – incentives plus a scare campaign
HealthHealth and advertising professionals are urging a carrot and stick approach to boost uptake incentives plus a scare campaign
The Australian government needs to offer lottery tickets and cash as incentives to rapidly increase Covid-19 vaccine uptake, having now waited too long to roll out a hard-hitting awareness campaign, public health and advertising experts say.
The executive creative director and owner of advertising agency Campaign Edge, Dee Madigan, said the ideal time to begin a vaccine…
-
General9 hours agoQantas terminal at Melbourne Airport evacuated and flights delayed due to fire
-
General24 hours agoCalls for states to change alcohol laws ahead of women’s ministers meeting
-
Noosa News23 hours agoQueensland’s ‘promising’ coercive control laws see more than 50 charges laid in six months since criminalisation
-
General22 hours agoCool weather sets cherry crops ‘weeks’ behind schedule in lead-up to Christmas