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Instagram now shows creators how well their live videos and Reels are doing – Engadget

Instagram is giving business and creator accounts access to insights for Reels and Live video..

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Instagram users with business and creator accounts can access various metrics called insights that show them how their posts are doing. Now, the social network is giving them access to even more data by launching insights for Reels and Live video. While Live video has been available on the platform for a while now, Reels is a fairly new feature addition: Instagram rolled it out last year after months of testing, giving users an alternative to TikTok that lives within the app itself. 
With the new…

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