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Gucci-Xbox to Meta’s Ray-Ban ‘smart’ glasses, fashion-tech collaborations that stunned in 2021 – The Indian Express

Not only are these fashion-tech collaborations important marketing and PR tools but they also create something genuinely new.

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Tech brands collaborating with fashion houses arent a new thing, but lately, the buzz is building about how the two distinct sectors are coming together in a bid to gain a set of young customers with high disposable income in an increasingly social commerce…

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