Gamefly’s rental business now belongs to a media wholesaler – Yahoo Lifestyle Australia

You may have forgotten about GameFly, but someone else hasnt. The video game rental subscription service has a new owner: Alliance Entertainment. The physical media distributor, one of the largest in the US, has purchased GameFly for an undisclosed amount and plans to operate it as an independent subsidiary. 
Thanks to the acquisition, Alliance says GameFly customers will have access to a more extensive catalog of games to buy and rent. The two will also sell a wider variety of gaming-related p…

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