Sport
Cricket Australia’s perfectly fitting new sponsor to help ease financial woes – Fox Sports
Cricket Australia’s financial woes have eased somewhat after announcing that Dettol has become the official naming-rights partner for the men’s ODI and T20 series on a four-year deal.
Dettol replaces Gillette, the previous sponsors for the mens limited-overs matches, in a deal that will also see them be the official naming partner of the mens support staff which was previously Bupa.
The company will also have an association with the womens team.
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‘No way, no way, NO WAY!’
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The brand got in touch with Cricket Australia after h…
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