Health
CEO Secrets: Talking to male investors about bras can be ‘awkward’ – Yahoo News Australia
Tanya Robertson of lingerie firm Womanhood explains how she pitches her business to male investors.
Tanya Robertson founded Womanhood as an online catalogue to sell lingerie to women of all shapes and sizes and ages.
Her challenge has been that the investment firms she approaches for funding are largely made up of men, and they can get uncomfortable hearing her talk about bras.
“There are definitely situations where I’m talking about size or body shape changing or different breast sizes, style – and it can get a little bit uncomfortable, let’s say, for the opposite side,” says Tanya.
“There’s…
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