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Businesses plan for life after Google – The Australian Financial Review

Despite fearing a big initial hit if Google closes its Aussie search engine down, small businesses say they would do what it takes to adapt to using different channels….

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She had planned to up the ante using Google as an advertising channel this year after receiving some funding from investors, but has now placed this idea on hold and begun assessing other options.
Were now in the process of really pushing the business and pressing on the accelerator, and a lot of what we were planning was around Google, Ms Davamoni said.
Young Folks Digital director Erin Morris says Google pulling search from Australia would be major for businesses, but notes that radical shake-ups…

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