Business
‘Biggest ever’: Retailers prepare for COVID-fuelled Black Friday sales – Sydney Morning Herald
Major Australian retailers are preparing for a bumper holiday shopping season thanks to a COVID-induced shift in spending habits.
“I’d probably go as far as saying that Cyber Monday, Black Friday will be the same size, or potentially bigger than Boxing Day, at least from an online perspective.”
Boxing Day last year was a $2.6 billion event in Australia, and analysts and industry bodies are expecting shoppers to spend between $3 billion and $5 billion on Black Friday sales this year. Total Christmas spend, which tracks sales from November 12 to December 24, is expected to grow 2.8 per cent to a whopping $54.3 billion.
According…
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