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Baked beans on Weetabix? We can do better than that – Good Food

Dry bricks of cereal covered in baked beans? It’s enough to make you choke on your morning cuppa, writes Jill Dupleix.

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It’s enough to make you choke on your morning cuppa. In Britain this week, Weetabix posted a Tweet that showed two of their dry bricks of wheaty cereal covered in Heinz baked beans. Ewww, gross. (Clearly I do not know how to spell ewww, but I know gross when I see it).
“Why should bread have all the fun when there’s Weetabix?” they asked a population languishing at home in all the misery of a national lockdown. Never mind that it was posted by Francesca of Marketing as an obvious play for…

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