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AuMake’s painful remake as Chinese tourists vanish – The Australian Financial Review

Those who took part in a capital raising are still underwater but the boss says the new e-commerce model is working.

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Thirteen months ago AuMake had a very different business model, heavily reliant on vast numbers of Chinese tourists coming to Australia.  Getty
It was still the prominent vitamins brands such as Blackmores and Swisse, and infant formula brands including a2 Milk, Bubs and Aptamil that were most popular.
Gross sales on the e-commerce marketplace rose to $3.5 million, from $1.9 million in a previous trading update on December 23.
AuMake now targets younger customers and those using skincare and cosmetics…

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