Technology
Artie raises $10 million as it pivots to make instant games – VentureBeat
Artie has raised $10 million as it pivots from virtual avatars to instant games that can use its cartoon-style characters.
Artie has raised $10 million to make instant mobile games that can be played directly inside social media, video and messaging platforms in a way that bypasses the app stores that take their 30% cut of game revenues.
Artie started its life as a platform to make intelligent augmented reality avatars. But AR hasnt blossomed as quickly as expected, and so the company has pivoted from making digital AR avatars to making instant games with its cartoon-style avatars. And since these games can be played…
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