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Apple’s product-launch extravaganza will be muted this year because of Covid-19 – CNBC

This year’s fall product launch will be a major test for Apple, which uses its fall product launches to generate demand for its new products ahead of the crucial holiday quarter.

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CEO Tim Cook waves while arriving on stage during a previous Apple Worldwide Developers Conference (WWDC) in San Jose, California.
Apple will begin its annual blitz of new products and updates next week, but the rollouts will look different this year.
On Tuesday, Apple will stream a product launch from its Apple Park headquarters in California, but if it’s like the announcements from Apple’s developer conference from this June, large parts of the presentation will be prerecorded. CEO Tim Cook …

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