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Apple widens its net with new subscription bundles – Sydney Morning Herald

By providing many Apple services for a cheaper price, the tech giant is pulling users away from competitors like Spotify.

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This is a clear value for people who already want to subscribe to these four services, but it also makes competing services much less attractive. Users of Apple devices will be disincentivised to use Google Drive for storage, or Netflix for streaming for example, if they can switch to Apple’s bundle and actually save money.
The family Apple One plan, which gives access to those same services to up to six people and increases the storage to a shared 200GB, could also discourage family members fr…

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