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Afterpay (ASX:APT) share price under pressure by US BNPL giant – Motley Fool Australia

The Afterpay Ltd (ASX: APT) share price is under pressure from giant US payments companies, at a time when ASIC is targetting BNPL companies.

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US buy now, pay later (BNPL) giant Affirm plans to enter the Australian market, according to rumours reported by the Australian Financial Review. This comes as market leader Afterpay Ltd(ASX: APT) reveals strategies to return more value to merchants.  The Afterpay share price is already down by 6.68% since Monday after a report from the Australian Securities and Investments Commission (ASIC).
Affirm is a privately owned US BNPL company. Its CEO and co-founder is Max Levchin, who also co-founded…

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