Technology
Advertisers are now trying to hijack our dreams to sell us things – Dazed
After Coors attempted to trigger ‘refreshing dreams’ of beer, scientists are calling for a ban on ‘weaponising sleep’
Earlier this year, Coors launched a new advertising campaign for the Super Bowl. The idea? To infiltrate peoples dreams to get them to buy their beer.
In a rather dystopian turn of events, the company encouraged people to watch a short online video before…
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