Entertainment
A ‘Married at First Sight’ star had an Instagram sponsorship offer pulled after she shared COVID-19 conspiracy content from Pete Evans – Business Insider Australia
A star of the most recent season of Australia’s hit reality television series “Married At First Sight” has shared a message from a prospective advertiser withdrawing an offer to pay for sponsored Instagram posts after she shared content from Pete Evans.
- An Australia mask-maker has withdrawn a offer to advertise with “Married At First Sight” star Natasha Spencer because she shared a COVID-19 conspiracy post from celebrity chef Pete Evans.
- Spencer took to Instagram to criticise the company’s founder for using obscenities when he called Evans “a chef, not a fucking scientist”.
- Marketers have identified brand risk as a potential concern when working with influencers to promote their products.
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