Business
McDonald’s files suit against Hungry Jack’s for ‘Big Jack’ campaign – Mumbrella
Two fast-food giants are set to go head to head in a battle over Hungry Jacks’ tongue in cheek Big Jack.According to a federal court lawsuit from McDonald’s the burger and its advertising ‘imitates’ the ‘distinctive appearance’ of the chain’s Big Mac, as well…
Two fast-food giants are set to go head to head in a battle over Hungry Jacks tongue in cheek Big Jack.
According to a federal court lawsuit from McDonalds the burger and its advertising imitates the distinctive appearance of the chains Big Mac, as well as its ingredients and tagline.
Hungry Jacks Big Jack is too similar to a Big Mac, says McDonalds
The suit, filed on Monday, sees companies in the McDonalds group claim the rival chain deliberately adopted or imitated the appearance or build o…
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