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Retail wars: Coles takes aim at Aldi with new specials – Yahoo News Australia
Coles has unveiled a variety of winter essentials in yet another pointed step in Aldi’s direction.
Coles has taken another big step towards Aldi’s cult favourite Special Buys program, expanding its rival initiative and rolling out a competitive line of winter essentials.
An additional 18 Coles stores from Friday had the latest Best Buys on display, allowing shoppers at 256 stores nationwide a chance to get their hands on the supermarket’s “winter warmers”.
Among the items is a coral fleece heated throw for $34.99, a memory foam pillow for $29.99 and a convection heater for only $59.99.
Coles…
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