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Nike sues MSCHF over 666 pairs of Lil Nas X ‘Satan Shoes’ that contain ‘human blood’

Nike is suing a New York-based company that produced so-called Satan Shoes purportedly containing a drop of human blood as part of a collaboration with Old Town Road singer Lil Nas X.
Key points:
- Nike said in the lawsuit that the company, MSCHF Product Studio Inc, infringed on and diluted its trademark
- It said there was “confusion in the marketplace” based on “the mistaken belief that Nike has authorised or approved this product”
- Lil Nas X, the 21-year-old Grammy-winning musician, is not named as a defendant in the lawsuit
The claim alleges that the company, MSCHF Product Studio Inc, infringed on and diluted Nike’s trademark.
The black-and-red, devil-themed shoes sold out within a minute of going on sale online on Monday.
The shoes…
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