Technology
Twitch might be testing a streamer scoring system to facilitate ad sales – Engadget
The Brand Safety Score popped up in the internal Twitch API.
Twitch appears to be toying with a program that automatically rates streamers based on a handful of factors including age, suspension history and partnership status in order to pair them with advertisers. It’s called the Brand Safety Score, and it was discovered in Twitch’s internal API by cybersecurity student Daylam Tayari, who posted images of the changelog on Twitter.
A Twitch spokesperson stopped short of confirming the existence of the Brand Safety Score to Engadget, but offered the following…
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